Stop Losing Money on Unprofitable Products
Shopify Profit Analytics in 30 Seconds
Built by ecommerce founders, for ecommerce foundersGMV
$248,750
+12.5%Net Revenue
$198,500
+8.2%Gross Profit
$89,325
+15.3%True Profit
$43,750
+22.1%AI Recommendation
"Jump Rope Speed" margin is only 20%. Raise price by $4.75 to hit 30% target.
5D Profit Pipeline
30-sec setup
Works with your ecommerce stack
Okiela is an independent analytics tool. Upload exports from these platforms to see your true profit.
Upload exports from Shopify today. TikTok Shop support available. More marketplaces coming soon.
The Hidden Profit Killers Eating Your Time
Sound familiar? You're not alone. These are the problems every Shopify founder faces.
Data Chaos
7 different tools. 15 spreadsheets. 3 hours every week just to see if you made money.
Profit Blackhole
Revenue up 20%, but where's the profit? Hidden costs eating your margins without you knowing.
Pricing Guesswork
Should you raise prices 5% or 10%? One wrong move could cost thousands in lost sales.
Stop fighting data. Start making profit decisions.
Everything You Need to Maximize Profit
Powerful features designed for ecommerce founders who want profit insights, not complexity.
Upload Once, See True Profit
Drop your Shopify CSV and watch it transform into profit insights in 30 seconds. No setup, no coding required.
5D Profit Pipeline with COGS Calculator
Our 5D pipeline shows GMV → Net Revenue → Gross Profit → Net Profit → True Profit. Every cost accounted for: COGS, shipping, ads, returns, platform fees.
AI-Powered SKU Repricing Advisor
"Which SKUs should I reprice?" "Which channels are unprofitable?" Get concrete margin analysis and actionable pricing optimization advice in plain English.
30-Second Setup
No integrations to configure. No data team needed. Upload your Shopify export and see insights immediately.
Share With Your Team
Generate shareable dashboard links for your team, investors, or agency clients. Pro users get private, watermark-free sharing.
okiela.io/d/fitgear-q4Your Data, Your Control
Browser-first processing with DuckDB. Data stays local. SSL encrypted API. Stripe billing. Delete anytime.
Built for Founders, Not Data Engineers
See how Okiela compares to traditional BI tools and analytics platforms.
| Feature |  Okiela | Triple Whale | Looker/Tableau |
|---|---|---|---|
| Time to first insight | 30 seconds | 2-4 hours | Days/Weeks |
| Technical skill needed | None | Low | High (SQL) |
| Works with CSV | Yes | Limited | Complex setup |
| AI-powered insights | Yes | Basic | No |
| Starting price | $0 (Free tier) | $129/mo | $$$ |
| Privacy-first (browser) | Yes | No | No |
Time to first insight
Okiela
30 secondsTriple Whale
2-4 hoursLooker
Days/WeeksTechnical skill needed
Okiela
NoneTriple Whale
LowLooker
High (SQL)Works with CSV
Okiela
YesTriple Whale
LimitedLooker
Complex setupAI-powered insights
Okiela
YesTriple Whale
BasicLooker
NoStarting price
Okiela
$0 (Free tier)Triple Whale
$129/moLooker
$$$Privacy-first (browser)
Okiela
YesTriple Whale
NoLooker
NoWhy Teams Trust Okiela
Built with transparency, security, and real ecommerce founders in mind.
Deterministic Profit Engine
No black-box AI. See exactly how every cost is calculated in our 5D pipeline.
Your Data Stays Yours
Browser-first processing. Data never leaves your device during analysis.
Transparent Billing
Secure payments. Cancel anytime. No hidden fees or surprise charges.
Built for Real Founders
Created by ecommerce founders who faced the same spreadsheet nightmare.
What Founders Say About Okiela
From spreadsheet chaos to profit clarity in 30 seconds. Here's how ecommerce teams use Okiela every day.
30 sec
To first insight
5D
Profit pipeline
Multi-platform
CSV support
AES-256
Encryption
Okiela replaced three spreadsheets and shows me true profit in under a minute.
I used to spend Sunday nights wrangling Shopify exports in Google Sheets, trying to figure out which products were actually making money after shipping and ads. Now I upload one CSV and get a clear profit dashboard in 30 seconds. It's the first thing I check on Monday morning before touching ad budgets.
Sarah K.
Founder & CEO, DTC Skincare Brand
I generate profit reports for 8 client stores in the time it used to take for one.
Before Okiela, preparing monthly profit reports for clients meant hours of copy-pasting between spreadsheets and manually calculating margins. Now I export each client's Shopify data, upload to Okiela, and have a shareable dashboard ready in minutes. My clients love the clarity — they finally see which channels drive real profit.
Marcus T.
Managing Director, Ecommerce Growth Agency
We finally see profit by channel after ad spend — not just revenue.
Revenue looks great until you factor in COGS, shipping, and ad spend. We were scaling channels that looked profitable on the surface but were actually losing money. Okiela's AI chat pointed out exactly which SKUs to reprice. Now we review channel profitability before every weekly ad budget meeting.
Priya D.
Head of Growth, Multi-Channel Fashion Brand
I stopped guessing which SKUs to kill — the dashboard just shows it.
With 200+ SKUs, I had no idea which products were dragging down margins. I'd been making pricing decisions based on gut feeling for two years. After uploading my first CSV, Okiela showed me three SKUs that were actually losing money after shipping. Dropped them that week.
James L.
Owner, Home & Kitchen Shopify Store
I was building pivot tables for hours — Okiela does it in 30 seconds flat.
I'm comfortable with Excel, but reconciling Shopify exports with ad platform data was eating my mornings. Okiela handles the cleaning and normalization that used to take me forever. The 5D pipeline breakdown is exactly what I was building manually. Now I spend that time on strategy instead.
Elena R.
Operations Manager, Lifestyle Accessories Brand
As a first-time founder, I finally understand where my money actually goes.
We launched three months ago and had no clue about our real margins — just Shopify revenue numbers that looked good. Okiela broke down every cost layer: COGS, shipping, platform fees, ad spend. We caught a pricing mistake on our best-seller that was costing us on every order. Fixed it the same day.
David N.
Co-Founder, Subscription Box Startup
“We built Okiela because we lived the same nightmare: spreadsheets everywhere, no clear view of which SKUs were actually making money, and hours spent on data instead of growing the business.
Today, ecommerce founders around the world use Okiela to see their true profit in 30 seconds — not 30 hours. Our 5D Pipeline shows you GMV, Net Revenue, Gross Profit, Net Profit, and True Profit in one view.
Upload your first CSV and see the difference in 30 seconds.”
The Okiela Team
Built by ecommerce founders, for ecommerce founders
Frequently Asked Questions
Everything you need to know about Okiela
Just your Shopify orders CSV export. Go to Shopify Admin → Orders → Export, then drop the file into Okiela. Our profit analytics engine will show your first profit insights in 30 seconds. No integrations, no API keys, no setup required.
Yes. Your CSV files are processed locally in your browser using DuckDB — raw data is never uploaded to our servers. Only aggregated profit metrics are stored securely. All traffic is SSL encrypted via Vercel. You can delete your data anytime from Settings.
Our profit calculations are 100% deterministic—no black-box AI. We use a 5D profit pipeline (GMV → Net Revenue → Gross Profit → Net Profit → True Profit) with a built-in COGS calculator, and show you exactly how each number is calculated. You can audit every cost deduction.
Not at all. Okiela is a Shopify profit tracker built for founders, not data engineers. Upload your CSV and ask questions in plain English like "Which SKUs should I reprice?" No SQL, no coding, no complex setup.
Free plan includes 3 profit analyses per month and up to 10,000 rows per file. When you hit the limit, you can upgrade to Pro ($29/month) for unlimited analyses, 100K rows, full AI profit chat, margin analysis, and private dashboard sharing. Cancel anytime.
Yes. No contracts, no hidden fees. Cancel your Pro subscription with one click from your billing page. You keep access until the end of your billing period. We also offer a 14-day money-back guarantee.
Still have questions?
Contact our team